Italians are well known for their beauty, grace and sense of style and these are reflected in their lifestyle and products too. DeLonghi, the Italian brand is a testament of Italian design and quality craftsmanship in the household electrical appliances segment. Be it kitchen appliances, heating products, air treatment or ironing and floor care, DeLonghi dominates the market and has won the hearts of millions of homemakers all over the world. Famous for its diverse variety of coffee makers, the brand has models suitable for every individual’s needs. It also has its presence in the commercial appliances markets.
DeLonghi has come a long way from being a mere spare parts workshop in 1902 in Treviso, Italy, that supplied components for manufacturing of the heating systems. It first made its presence felt globally when Giuseppe DeLonghi started selling oil filled portable heaters in the international markets in 1970. By the year 1980, it entered the US markets with products such as toaster ovens, espresso makers, drip coffee makers, deep fryers, air treatment and cooling products among others.
In 1986, Pinguino, a portable, ready-to-use home air conditioner, was invented followed by Friggimeglio the only deep fryer with a rotating basket that fries on half the oil. The brand further expanded with innovations in freestanding cookers, built-in tops and ovens, radiators, air conditioning, central heating systems, ironing systems, floor care appliances and kitchen appliances.
In 1994, Climaveneta, the refrigerators and air conditioners manufacturing company joined the DeLonghi group. In May 2001, DeLonghi acquired the famous Kenwood Small Appliance Company that manufactured food preparation and processing appliances, as well as ironing and floor care products. DeLonghi Australia was set up in 2002, which imported products from overseas. The Australian market comprises of both the DeLonghi and Kenwood brands.
By July 2001, the group went public and found a listing on the Italian Telematic Stock Market. DeLonghi has established itself as a leading multinational appliance manufacturer with an impressive range of commercial and household electric appliances.
Armed with state-of-the-art manufacturing facilities, DeLonghi is able to meet competition head on and deliver products that are world-class yet affordable. True to its motto that says, “Living Innovation” the company constantly experiments and challenges itself to come up with innovative, durable and elegant products that are designed to add value to your home while making living simpler.
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